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UEU » Journal » Magister Manajemen
Posted by [email protected] at 05/07/2021 10:54:10  •  386 Views


MARKETING PLAN IMPLEMENTATION OVER BUSINESS START-UP: FOOD COMBINING AT PT. BERAS JAGUNG NUSANTARA

Implementasi Marketing Plan atas Business Start up: Food Combining di PT. NASI JAGUNG NUSANTARA

Created by :
Muhammad Rully Firmansyah ( 201501129 )
Tantri Yanuar R. Syah; Semerdanta Pusaka; Dadan Ramdhani



SubjectPEMASARAN
BISNIS START UP
Alt. Subject MARKETING
BUSINESS START UP
KeywordMarketing
Company Value
Market Share
Company Strategy
Market Condition

Description:

This research aimed to make the business activity to be conducted with accordance a plan and also to find out the position of company this time, direction of the company�s goals and how to achieve the market target. The result shows a company tries to offer Food Combining product which is different with product existed in the market (both from the taste, quality, or affordable price). Here, the operational activities of market company are really possible to be run so that company can offer more competitive price compared to import products that have entered the market. The increase of market share taken by PT. Beras Jagung Nusantara become is very significant with constant increase value p er year 5% then in the end of the fifth year. Furthermore , PT. Beras Jagung Nusantara have a target to take market share amounted 25% from company planning elaboration and analysis. Thus, this company can be worth running and promising a business.

Date Create:05/07/2021
Type:Text
Format:pdf
Language:Indonesian
Identifier:UEU-Journal-11_1614
Collection ID:11_1614


Source :
Journal of Multidisciplinary Academic Vol. 4, No. 2, 2020

Relation Collection:
Fakultas Ekonomi dan Bisnis

Coverage :
Civitas Akademika Universitas Esa Unggul

Rights :
@2021 Perpustakaan Universitas Esa Unggul


Publication URL :
https://digilib.esaunggul.ac.id/marketing-plan-implementation-over-business-startup-food-combining-at-pt-beras-jagung-nusantara-20602.html




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