PURCHASE INTENTION THROUGH SOCIAL MEDIA COMMERCE WITH AGE AND GENDER AS MODERATING VARIABLES: AN EMPIRICAL STUDY

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UEU » Journal » Manajemen
Posted by [email protected] at 13/12/2023 16:19:15 • 111 Views

PURCHASE INTENTION THROUGH SOCIAL MEDIA COMMERCE WITH AGE AND GENDER AS MODERATING VARIABLES: AN EMPIRICAL STUDY

Created by :
Nabilla Paramitha ( 20190101612 )
Ikramina Larasati Hazrati Havidz (0319059302)

Subject:	SOSIAL MEDIA TEKNOLOGI INFORMASI PEMBELIAN
Alt. Subject :	SOCIAL MEDIA INFORMATION TECHNOLOGY PURCHASE
Keyword:	Attitude Ease Of Use Perceived Usefulness Gender Age

Date Create	:	13/12/2023
Type	:	Text
Format	:	pdf
Language	:	Indonesian
Identifier	:	UEU-Journal-11_4412
Collection ID	:	11_4412

Source :
Majalah Ilmiah Bijak, Vol. 20 , No. 2, September 2023, pp: 241-248

Relation Collection:
Fakultas Ekonomi dan Bisnis

Coverage :
Civitas Akademika Unversitas Esa Unggul

Rights :
@2023 Perpustakaan Universitas Esa Unggul

Publication URL :
https://digilib.esaunggul.ac.id/purchase-intention-through-social-media-commerce-with-age-and-gender-as-moderating-variables-an-empirical-study-31296.html

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