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UEU » Journal » Manajemen
Posted by [email protected] at 22/05/2024 16:41:10  •  43 Views


PENGARUH CELEBRITY ENDORSMENT, CITRA MEREK DAN KEPERCAYAAN MEREK TERHADAP NIAT BELI PRODUK SERUM SOMETHINC DI INSTAGRAM

Created by :
Miranda Mahardhika ( 20180101343 )
Jul Aidil Fadli (0307079003)



SubjectPERILAKU KONSUMEN
ULASAN
INDUSTRI KECANTIKAN
Alt. Subject CONSUMER BEHAVIOR
REVIEW
BEAUTY INDUSTRY
KeywordCelebrity Endorsment
Citra Merek
Kepercayaan Merek
Niat Beli
Date Create:22/05/2024
Type:Text
Format:pdf
Language:Indonesian
Identifier:UEU-Journal-11_4857
Collection ID:11_4857


Source :
Jurnal Manajemen Bisnis Dan Organisasi, Vol. 2, Issue 2, pp: 1-15, November 2023

Relation Collection:
Fakultas Ekonomi dan Bisnis

Coverage :
Civitas Akademika Unversitas Esa Unggul

Rights :
@2024 Perpustakaan Universitas Esa Unggul


Publication URL :
https://digilib.esaunggul.ac.id/pengaruh-celebrity-endorsment-citra-merek-dan-kepercayaan-merek-terhadap-niat-beli-produk-serum-somethinc-di-instagram-33896.html




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[ Link of Contents]
  1. Jurnal Manajemen Bisnis Dan Organisasi
    https://jurnal-cahayapatriot.org/index.php/jmbo/article/view/94/130

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Beli , Celebrity , Celebrity Endorsment , Citra , Citra Merek , Endorsment , Kepercayaan , Kepercayaan Merek , Merek , Niat , Niat Beli



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