MANAJEMEN KESAN PRESIDEN JOKOWI PADA TWITTER (STUDI ANALISIS ISI PESAN TWITTER@JOKOWI)

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UEU » Journal » Jurnalistik
Posted by [email protected] at 24/03/2021 16:37:40 • 492 Views

MANAJEMEN KESAN PRESIDEN JOKOWI PADA TWITTER (STUDI ANALISIS ISI PESAN TWITTER@JOKOWI)

Created by :
Jovan Ibnu Fitzi ( none )
Hani Astuti ; Sumartono

Subject:	TWITTER MANAJEMEN KESAN
Alt. Subject :	COMMUNICATION IMPRESSION
Keyword:	KOMUNIKASI KESAN

Description:

Twitter sebagai salah satu media komunikasi untuk membentuk kesan, citra memiliki keterbatasan dalam menyampaikan pesan yaitu hanya 140 karakter. Karena itu diperlukan strategi khusus untuk menyampaikan pesan lewat twetter. Penelitian ini ingin mengetahui strategi manajemen kesan pada twetter@jokowi dengan menggunakan metode analisis isi kwantitatif. Sampel yang diambil secara acak sebanyak 84 twetts dan has ilnya menunjukkan bahwa taktik Ingratiation paling banyak digunakan, yaitu 33 tweets (39,29%).

Alt. Description

Twitter as one of the communication media to form an impression, the image has limitations in conveying a message that is only 140 characters. Therefore we need a special strategy to deliver messages through twetter. This study wanted to find out the impression management strategy in twetter @ jokowi by using quantitative content analysis methods. Samples were taken randomly as many as 84 twetts and the results showed that the Ingratiation tactic was the most widely used, namely 33 tweets (39.29%).

Date Create	:	24/03/2021
Type	:	Text
Format	:	pdf
Language	:	Indonesian
Identifier	:	UEU-Journal-11_1017
Collection ID	:	11_1017

Source :
Forum Ilmiah Volume 18 Nomor 1, Januari 2021

Relation Collection:
Fakultas Ilmu Komunikasi

Coverage :
Civitas Akademika Universitas Esa Unggul

Rights :
@2021 Perpustakaan Universitas Esa Unggul

Publication URL :
https://digilib.esaunggul.ac.id/manajemen-kesan-presiden-jokowi-pada-twitter-studi-analisis-isi-pesan-twitterjokowi-19473.html

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