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UEU » Journal » Magister Manajemen
Posted by [email protected] at 05/07/2021 11:04:00  •  247 Views


MARKETING ANALYSIS OVER START-UP BUSINESS IN LIFESTYLE (COMBINING BARBERSHOP AND COFFEE SHOP) AT PT. JEEVA WORK CORPORATION

Analisis Pemasaran Memulai Bisnis Gaya Hidup (Menggabungkan Barbershop dan Kedai Kopi) di PT. Perusahaan Kerja Jeeva

Created by :
Mauritius Kurniawan ( 20170103134 )
Tantri Yanuar Rahmat Syah; Semerdanta Pusaka; Rhian Indradewa



SubjectPEMASARAN
BISNIS
GAYA HIDUP
Alt. Subject MARKETING
BUSINESS
LIFESTYLE
KeywordMarketing Mix
Jeeva Barber Coffee

Description:

The phenomenon of changing the hair style and coffee shop has become a part of our lifestyle. Business opportunities in both sectors are very large. In 2020, the barbershop market share is 52.65% or 74,921 people in the area of West Java, with a population of 142,300 inhabitants. PT. Jeeva Work Corporation is a private company in the Barbershop and coffee shop sector especially for men who are starting to try to be stylish and more aware of their appearance by choosing stylish hairstyles. The company takes advantage of this opportunity by establishing a premium barbershop business, which is provides technology to select hair mod els in the form of menus with a remodeling application and provides rapid registration technology by developing an online registration application, and equipped with coffee shop facilities under the brand of Jeeva Barber Coffee.

Date Create:05/07/2021
Type:Text
Format:pdf
Language:Indonesian
Identifier:UEU-Journal-11_1616
Collection ID:11_1616


Source :
Journal of Multidisciplinary Academic Vol. 4, No. 1, 2020

Relation Collection:
Fakultas Ekonomi dan Bisnis

Coverage :
Civitas Akademika Universitas Esa Unggul

Rights :
@2021 Perpustakaan Universitas Esa Unggul


Publication URL :
https://digilib.esaunggul.ac.id/marketing-analysis-over-startup-business-in-lifestyle-combining-barbershop-and-coffee-shop--at-pt-jeeva-work-corporation-20604.html




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