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UEU » Journal » Magister Administrasi RS Posted by [email protected] at 16/07/2021 16:59:35 • 285 Views
BUILDING TRUST WITH CSR IN OUTPATIENT INSTALLATION OF DINDA HOSPITAL TANGERANGCreated by :
Tuti Ona ( 20180309088 ) Mus Aida ; Kemala Rita Wahidi
Subject: | KEPERCAYAAN PASIEN RAWAT JALAN | Alt. Subject : | HOSPITAL FACILITIES COMPETENCY | Keyword: | PASIEN RUMAH SAKIT RS DINDA TANGERANG |
Alt. Description
This study aims to analyse the significant relationship between PPA competence and hospital facilities to patient
loyalty with trust as an intervening variable in the outpatient installation of Dinda Hospital Tangerang, either
partially or simultaneously. The research methodology uses a quantitative approach with the path analysis
method using the Structural Equation Modelling equation. The sample was taken by using purposive sampling
technique. The number of respondents is 100 patients with a minimum visit of 2 (two) times. The results showed
that the competence and hospital facilities with trust have a significant relationship together with patient loyalty
simultaneously; Competence has a significant positive relationship to trust; Hospital facilities have a significant
positive relationship to trust; Competence has a significant positive relationship directly to patient loyalty;
Hospital facilities have a positive and significant relationship directly to patient loyalty; Trust has the strongest
significant positive relationship to patient loyalty; The relationship between competence and patient loyalty
indirectly through the intervening variable trust has a positive relationship and a significant level stronger than
directly; and the relationship between hospital facilities and patient loyalty directly has a positive relationship
and a significant level stronger than indirectly through the intervening variable trust. The managerial implication
of this research is an increase in CSR activities to grow up customer trust
Date Create | : | 16/07/2021 | Type | : | Text | Format | : | pdf | Language | : | Indonesian | Identifier | : | UEU-Journal-11_1721 | Collection ID | : | 11_1721 |
Source : Journal of Multidisciplinary Academic Vol. 4, No. 4, 2020
Relation Collection: Civitas Akademika Universitas Esa Unggul
Coverage : Fakultas Ilmu-Ilmu Kesehatan
Rights : @2021 Perpustakaan Universitas Esa Unggul
Publication URL : https://digilib.esaunggul.ac.id/building-trust-with-csr--in-outpatient-installation-of-dinda-hospital-tangerang-20843.html
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[ Link of Contents]
- Journal of Multidisciplinary Academic (JoMA)
https://www.kemalapublisher.com/index.php/JoMA/article/view/480
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