BUILDING TRUST WITH CSR  IN OUTPATIENT INSTALLATION OF DINDA HOSPITAL TANGERANG

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UEU » Journal » Magister Administrasi RS
Posted by [email protected] at 16/07/2021 16:59:35 • 286 Views

BUILDING TRUST WITH CSR IN OUTPATIENT INSTALLATION OF DINDA HOSPITAL TANGERANG

Created by :
Tuti Ona ( 20180309088 )
Mus Aida ; Kemala Rita Wahidi

Subject:	KEPERCAYAAN PASIEN RAWAT JALAN
Alt. Subject :	HOSPITAL FACILITIES COMPETENCY
Keyword:	PASIEN RUMAH SAKIT RS DINDA TANGERANG

Alt. Description

This study aims to analyse the significant relationship between PPA competence and hospital facilities to patient loyalty with trust as an intervening variable in the outpatient installation of Dinda Hospital Tangerang, either partially or simultaneously. The research methodology uses a quantitative approach with the path analysis method using the Structural Equation Modelling equation. The sample was taken by using purposive sampling technique. The number of respondents is 100 patients with a minimum visit of 2 (two) times. The results showed that the competence and hospital facilities with trust have a significant relationship together with patient loyalty simultaneously; Competence has a significant positive relationship to trust; Hospital facilities have a significant positive relationship to trust; Competence has a significant positive relationship directly to patient loyalty; Hospital facilities have a positive and significant relationship directly to patient loyalty; Trust has the strongest significant positive relationship to patient loyalty; The relationship between competence and patient loyalty indirectly through the intervening variable trust has a positive relationship and a significant level stronger than directly; and the relationship between hospital facilities and patient loyalty directly has a positive relationship and a significant level stronger than indirectly through the intervening variable trust. The managerial implication of this research is an increase in CSR activities to grow up customer trust

Date Create	:	16/07/2021
Type	:	Text
Format	:	pdf
Language	:	Indonesian
Identifier	:	UEU-Journal-11_1721
Collection ID	:	11_1721

Source :
Journal of Multidisciplinary Academic Vol. 4, No. 4, 2020

Relation Collection:
Civitas Akademika Universitas Esa Unggul

Coverage :
Fakultas Ilmu-Ilmu Kesehatan

Rights :
@2021 Perpustakaan Universitas Esa Unggul

Publication URL :
https://digilib.esaunggul.ac.id/building-trust-with-csr--in-outpatient-installation-of-dinda-hospital-tangerang-20843.html

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