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UEU » Journal » Manajemen
Posted by [email protected] at 09/07/2024 10:17:09  •  36 Views


THE INFLUENCE OF PRODUCT QUALITY, CUSTOMER EXPERIENCE, PRICE AND BRAND IMAGE ON PURCHASE INTEREST

Created by :
Febi Elinda Putri ( 20210101665 )
Muslim (1110016802)



SubjectKOMUNIKASI PEMASARAN
PEMASARAN DIGITAL
MINAT BELI
Alt. Subject MARKETING COMMUNICATIONS
DIGITAL MARKETING
MANAGEMENT
Keywordproduct quality
customer experience
price
brand image
purchase interest
Date Create:08/07/2024
Type:Text
Format:pdf
Language:English
Identifier:UEU-Journal-11_5055
Collection ID:11_5055


Source :
International Journal of Economics, Management and Accounting (IJEMA), Vol. 2, Issue 1, Juni 2024, pp: 165-174

Relation Collection:
Fakultas Ekonomi dan Bisnis

Coverage :
Civitas Akademika Unversitas Esa Unggul

Rights :
@2024 Perpustakaan Universitas Esa Unggul


Publication URL :
https://digilib.esaunggul.ac.id/the-influence-of-product-quality-customer-experience-price-and-brand-image-on-purchase-interest-34378.html




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[ Link of Contents]
  1. International Journal of Economics, Management and Accounting (IJEMA)
    https://ij.lafadzpublishing.com/index.php/IJEMA/article/view/159/143

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brand , brand image , customer , customer experience , experience , image , interest , price , product , product quality , purchase , purchase interest , quality



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