PENGARUH SOCIAL MEDIA MARKETING ACTIVITY TERHADAP WILLINGNESS TO PAY PREMIUM PRICE YANG DIMEDIASI OLEH BRAND EQUITY PADA PRODUK SKINTIFIC

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UEU » Journal » Manajemen
Posted by [email protected] at 30/07/2024 20:26:32 • 65 Views

PENGARUH SOCIAL MEDIA MARKETING ACTIVITY TERHADAP WILLINGNESS TO PAY PREMIUM PRICE YANG DIMEDIASI OLEH BRAND EQUITY PADA PRODUK SKINTIFIC

Created by :
Amelia Putri ( 20200101113 )
Hasyim (0012115901)

Subject:	PEMASARAN MEDIA SOSIAL INDUSTRI KOSMETIK
Alt. Subject :	MARKETING SOCIAL MEDIA COSMETIC INDUSTRY
Keyword:	Social Media Marketing Activity Brand Awareness Brand Image Brand Loyalty Willingness to Pay Premium Price

Date Create	:	30/07/2024
Type	:	Text
Format	:	pdf
Language	:	Indonesian
Identifier	:	UEU-Journal-11_5093
Collection ID	:	11_5093

Source :
Maeswara : Jurnal Riset Ilmu Manajemen Dan Kewirausahaan, Vol. 2, Issue 3, Juni 2024, pp: 350-360

Relation Collection:
Fakultas Ekonomi dan Bisnis

Coverage :
Civitas Akademika Universitas Esa Unggul

Rights :
@2024 Perpustakaan Universitas Esa Unggul

Publication URL :
https://digilib.esaunggul.ac.id/pengaruh-social-media-marketing-activity-terhadap-willingness-to-pay-premium-price-yang-dimediasi-oleh-brand-equity-pada-produk-skintific-34485.html

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