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UEU » Undergraduate Theses » Public Relation Posted by [email protected] at 29/08/2013 14:44:16 • 928 Views
PEMANFAATAN PRESS RELEASE SITU GINTUNG
UNTUK MENINGKATKAN CITRA PEMERINTAH KOTA
TANGERANG SELATANCreated by :
Mellisa Ramadhaniati ( 200552048 )
Subject: | Pemanfaatan Press Release Situ Gintung | Alt. Subject : | Pemanfaatan Press Release Situ Gintung | Keyword: | Press Release Citra Pemerintah Kota
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Description:
Masalah pokok penelitian ini adalah Bagaimana Pemanfaatan Press ReleaseSitu
Gintung Untuk Meningkatkan Citra Pemerintah Kota Tangerang Selatan .
Penelitian ini mengggunakan pendekatan kualitatif dengan tujuan deskriptif..
Bahan penelitian yang digunakan adalah Press ReleaseSitu Gintung Bagian
Humas dan Protokol, Pemerintah KotaTangerang Selatan. Penelitian ini
menggunakan Teori Konstruksi Sosial Tentang Realitas dan Teori Citra. Peneliti
melakukan wawancara terhadap 5 (lima) orang informan dan 1 orang informan
kunci, narasumber tersebut juga merupakan unit analisis dari penelitian ini.
Hasil Penelitian yang diperoleh bahwa pemanfaatan press release Situ Gintung
dilakukan untuk meningkatkan Citra positif Organisasi.Untuk itu praktisi Public
Relations harus membangun kegiatan media relationsyang baik guna
mendapatkan pemuatan press release dan feedbackyang bernilai positif.
Date Create | : | 29/08/2013 | Type | : | Text | Language | : | Indonesian | Identifier | : | UEU-Undergraduate-200552048 | Collection ID | : | 200552048 |
Coverage : Sivitas Akademika Universitas Esa Unggul
Rights : Copyright @2013 by UEU Library. This publication is protected by copyright and per obtained from the UEU Library prior to any prohibited reproduction, storage in a re transmission in any form or by any means, electronic, mechanical, photocopying, reco For information regarding permission(s), write to UEU Library
Publication URL : https://digilib.esaunggul.ac.id/pemanfaatan-press-release-situ-gintung-untuk-meningkatkan-citra-pemerintah-kota-tangerang-selatan-378.html
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1. UEU-Undergraduate-378-BAB_II.pdf - 70 KB 2. UEU-Undergraduate-378-BAB_III.pdf - 52 KB 3. UEU-Undergraduate-378-BAB_IV.pdf - 90 KB 4. UEU-Undergraduate-378-BAB_V.pdf - 14 KB 5. UEU-Undergraduate-378-ABSTRAK.pdf - 12 KB 6. UEU-Undergraduate-378-BAB_I.pdf - 36 KB 7. UEU-Undergraduate-378-COVER.pdf - 57 KB 8. UEU-Undergraduate-378-DAFTAR_ISI.pdf - 16 KB 9. UEU-Undergraduate-378-DAFTAR_PUSTAKA.pdf - 20 KB 10. UEU-Undergraduate-378-KATA_PENGANTAR.pdf - 11 KB 11. UEU-Undergraduate-378-LAMPIRAN.pdf - 1087 KB 12. UEU-Undergraduate-378-LAMPIRAN.pdf - 1087 KB 13. UEU-Undergraduate-378-LEMBAR_PENGESAHAN.pdf - 6 KB 14. UEU-Undergraduate-378-LEMBAR_PERSETUJUAN.pdf - 6 KB
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