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UEU » Undergraduate Theses » Public Relation Posted by [email protected] at 27/09/2019 11:23:58 • 378 Views
STRATEGI KOMUNIKASI YAYASAN ADARO BANGUN
NEGERI PADA PROGRAM SANITASI TOTAL BERBASIS MASYARAKATCreated by :
RINI PRATIWI ( 201552099 )
Subject: | STRATEGI KOMUNIKASI PROGRAM | Alt. Subject : | STRATEGY COMMUNICATION PROGRAM | Keyword: | YAYASAN MASYARAKAT SANITASI |
Description:
penelitian ini bertujuan untuk mengetahui Strategi Konumikasi Yayasan Adaro Bangun Negeri Pada Program STBM. jenis penelitian yang digunakan dalam penelitian ini adalah kualitatif dengan metode kasus desain kasus tunggal terjalin dengan teknik pengump[ulan data dengan melalui wawancara mendalam dan dokumentasi, serta analisis data dengan triangulasi. hasil penelitian menunjukan bahwa strategi yang diterapkan Yayasan Adaro Bangun Negeri dalam program STBM terdiri atas perumusan strategi (Enabling Environment,Demand Creation, dan Supply Improvement),perencanaan tindakan(advokasi kepada pemerintah, membuat baseline data, dan menyusun social mapping),implementasi(capacity building,triggering activity,dan penyediaan fasilitas sanitasi), dan monitoring evaluasi,selain itu jika dilihat dari prinsip CSR,maka program STBM telah sesuai dengan prinsip CSR yaitu sustainability,transparancy, dan accountability
Contributor | : |
- EUIS NURUL BAHRIYAH,SE, M.Si
| Date Create | : | 27/09/2019 | Type | : | Text | Format | : | PDF | Language | : | Indonesian | Identifier | : | UEU-Undergraduate-201552099 | Collection ID | : | 201552099 |
Source : Undergraduate Theses of Public Relation
Relation Collection: Fakultas Ilmu Komunikasi
Coverage : Civitas Akademika Universitas Esa Unggul
Rights : @2019 Perpustakaan Universitas Esa Unggul
Publication URL : https://digilib.esaunggul.ac.id/strategi-komunikasi-yayasan-adaro-bangunnegeri-pada-program-sanitasi-total-berbasis-masyarakat-13507.html
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