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UEU » Journal » Akuntansi
Posted by [email protected] at 26/02/2023 23:23:18  •  672 Views


PENGARUH COMPETITIVE ADVANTAGE DAN DIGITAL BUSINESS STRATEGY TERHADAP FINANCIAL PERFORMANCE DENGAN DIGITAL MARKETING SEBAGAI VARIABEL MODERASI

The Effect of Competitive Advantage and Digital Business Strategy on Financial Performance with Digital Marketing as Moderating Variable

Created by :
Dian Noviyana ( 20180102013 )
Riris Rotua Sitorus



SubjectKEUANGAN
PEMASARAN DI INTERNET
STRATEGI BISNIS
Alt. Subject FINANCE
MARKETING ON THE INTERNET
BUSINESS STRATEGY
KeywordCompetitive Advantage
Managerial Capability
Operational Capability
Digital Marketing
Financial Performance
Digital Business Strategy
Date Create:26/02/2023
Type:Text
Format:pdf
Language:Indonesian
Identifier:UEU-Journal-11_3771
Collection ID:11_3771


Source :
Management Studies and Entrepreneurship Journal, Vol. 4, No. 2, Februari 2023, pp: 1288-1304

Relation Collection:
Fakultas Ekonomi dan Bisnis

Coverage :
Civitas Akademika Unversitas Esa Unggul

Rights :
@2023 Perpustakaan Universitas Esa Unggul


Publication URL :
https://digilib.esaunggul.ac.id/pengaruh-competitive-advantage-dan-digital-business-strategy-terhadap-financial-performance-dengan-digital-marketing-sebagai-variabel-moderasi-28441.html




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[ Link of Contents]
  1. Management Studies and Entrepreneurship Journal
    https://yrpipku.com/journal/index.php/msej/article/view/1662/1080

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Advantage , Business , Capability , Competitive , Competitive Advantage , Digital , Digital Business Strategy , Digital Marketing , Financial , Financial Performance , Managerial , Managerial Capability , Marketing , Operational , Operational Capability , Performance , Strategy



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