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UEU » Journal » Manajemen Posted by [email protected] at 27/06/2023 16:08:51 • 181 Views
THE INFLUENCE OF ELECTRONIC WORD OF MOUTH AND BRAND IMAGE ON PURCHASE INTENTION IN TUKU COFFEE SHOPS THE TANGERANG AREACreated by :
Shakila Puja Meisye ( 20180101298 ) Andi Hidayat Muhmin (0306026803)
Subject: | PEMASARAN DI INTERNET PEMBELIAN CITRA MEREK | Alt. Subject : | MARKETING ON THE INTERNET PURCHASE SOCIAL MEDIA | Keyword: | Electronic Word of Mouth (E-WOM) Brand Image Purchase Intention |
Date Create | : | 27/06/2023 | Type | : | Text | Format | : | pdf | Language | : | Indonesian | Identifier | : | UEU-Journal-11_4113 | Collection ID | : | 11_4113 |
Source : Formosa Journal of Sustainable Research (FJSR), Vol.2, No.4, April 2023, pp: 887-898
Relation Collection: Fakultas Ekonomi dan Bisnis
Coverage : Civitas Akademika Universitas Esa Unggul
Rights : @2023 Perpustakaan Universitas Esa Unggul
Publication URL : https://digilib.esaunggul.ac.id/the-influence-of-electronic-word-of-mouth-and-brand-image-on-purchase-intention-in-tuku-coffee-shops-the-tangerang-area-29131.html
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[ Link of Contents]
- Formosa Journal of Sustainable Research (FJSR)
https://journal.formosapublisher.org/index.php/fjsr/article/view/3923/3713
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