THE EFFECT OF BRAND IMAGE AND BRAND EXPERIENCE ON BRAND SATISFACTION AND BRAND LOYALTY OF WARDAH COSMETICS

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UEU » Journal » Manajemen
Posted by amelia.wardani@esaunggul.ac.id at 18/12/2023 14:39:16 • 441 Views

THE EFFECT OF BRAND IMAGE AND BRAND EXPERIENCE ON BRAND SATISFACTION AND BRAND LOYALTY OF WARDAH COSMETICS

Created by :
Siti Nur Rahmadhany ( 20180101101 )
Lia Amalia (0016115301)

Subject:	LOYALITAS MEREK INDUSTRI KOSMETIK MANAJEMEN BISNIS
Alt. Subject :	BRAND LOYALTY COSMETIC INDUSTRY BUSINESS MANAGEMENT
Keyword:	The Effect of Brand Image Brand Experience on Brand Satisfaction Brand Loyalty of Wardah Cosmetics

Date Create	:	18/12/2023
Type	:	Text
Format	:	pdf
Language	:	Indonesian
Identifier	:	UEU-Journal-11_4438
Collection ID	:	11_4438

Source :
Formosa Journal of Sustainable Research (FJSR), Vol. 2, No. 9, September 2023, pp: 2203-2218

Relation Collection:
Fakultas Ekonomi dan Bisnis

Coverage :
Civitas Akademika Unversitas Esa Unggul

Rights :
@2023 Perpustakaan Universitas Esa Unggul

Publication URL :
https://digilib.esaunggul.ac.id/the-effect-of-brand-image-and-brand-experience-on-brand-satisfaction-and-brand-loyalty-of-wardah-cosmetics-31346.html

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