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UEU » Journal » Magister Manajemen
Posted by [email protected] at 31/10/2024 11:52:13  •  39 Views


EXPLORING THE IMPACT OF SERVICE QUALITY AND BRAND IMAGE ON CUSTOMER SATISFACTION AND PURCHASE INTENTION

Created by :
Prastya Argya Rivayansyah ( 20220103043 )
Endang Ruswanti (0018085411)



SubjectINDUSTRI TRANSPORTASI
MANAJEMEN KUALITAS
KEPUASAN KONSUMEN
Alt. Subject TRANSPORTATION INDUSTRY
QUALITY MANAGEMENT
COMPANY--MANAGEMENT
KeywordBrand image
Customer satisfaction
Purchase Intention
Service Quality
Date Create:31/10/2024
Type:Text
Format:pdf
Language:English
Identifier:UEU-Journal-11_5278
Collection ID:11_5278


Source :
JIS: Jurnal Ilmu Sosial, Vol. 4, No. 1, Tahun 2024

Relation Collection:
Fakultas Ekonomi dan Bisnis

Coverage :
Civitas Akademika Unversitas Esa Unggul

Rights :
@2024 Perpustakaan Universitas Esa Unggul


Publication URL :
https://digilib.esaunggul.ac.id/exploring-the-impact-of-service-quality-and-brand-image-on-customer-satisfaction-and-purchase-intention-36485.html




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[ Link of Contents]
  1. JIS: Jurnal Ilmu Sosial
    https://ejournal.penerbitjurnal.com/index.php/socialscience/article/view/921/808

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Brand , Brand image , Customer , Customer satisfaction , Intention , Purchase , Purchase Intention , Quality , Service , Service Quality , image , satisfaction



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