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UEU » Journal » Magister Manajemen
Posted by [email protected] at 31/10/2024 21:59:45 • 35 Views
THE INFLUENCE OF MONETARY SAVINGS, SERVICE QUALITY, BRAND IMAGE, WORD OF MOUTH AND CONVENIENCE ON PURCHASE INTENTION IN THE HYPERMARKET SCALE RETAIL INDUSTRYCreated by :
Tantri Yanuar Rahmat Syah ( 0310018004 )
Sari Putri Utami (20210103206)
| Subject: | PEMASARAN
PEMBELIAN
INDUSTRI RETAIL | | Alt. Subject : | MARKETING
PURCHASE
RETAIL INDUSTRY | | Keyword: | purchase intention
monetary savings
convenience
service quality
brand image
Word of Mouth |
| Date Create | : | 31/10/2024 | | Type | : | Text | | Format | : | pdf | | Language | : | Indonesian | | Identifier | : | UEU-Journal-11_5295 | | Collection ID | : | 11_5295 |
Source :
Journal of Business and Management Review, Vol. 5, No.8, Agustus 2024, pp: 770-781
Relation Collection:
Fakultas Ekonomi dan Bisnis
Coverage :
Civitas Akademika Unversitas Esa Unggul
Rights :
@2024 Perpustakaan Universitas Esa Unggul
Publication URL :
https://digilib.esaunggul.ac.id/the-influence-of-monetary-savings-service-quality-brand-image-word-of-mouth-and-convenience-on-purchase-intention-in-the-hypermarket-scale-retail-industry-36506.html
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[ Link of Contents]
- Journal of Business and Management Review
https://profesionalmudacendekia.com/index.php/jbmr/article/view/1003/483
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