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UEU » Undergraduate Theses » Advertising
Posted by [email protected] at 09/01/2014 16:50:57  •  3226 Views


ANALISIS SEMIOTIKA IKLAN TELEVISI MINUMAN TEH BOTOL SOSRO VERSI SEGAR ALAMI

Created by :
INDRA ( 200651024 )



SubjectANALISIS SEMIOTIKA IKLAN TELEVISI
Alt. Subject ANALISIS SEMIOTIKA IKLAN TELEVISI
KeywordANALISIS SEMIOTIKA IKLAN TELEVISI

Description:

Penelitian ini bertujuan untuk menganalisis tanda-tanda yang muncul dalam iklan televisi Teh Botol Sosro versi “Segar Alami”. Hasil dari penelitian menegaskan bahwa dengan analisis semiotika, maka sebuah kreatif iklan dapat diketahui lewat iklan televisinya. Hal ini dapat dianalisa dari tanda-tanda yang muncul dalam iklan televisi baik visual, teks, atau audio. Dengan ini dapat disimpulkan bahwa pemaknaan pesan yang ingin disampaikan oleh TEH BOTOL SOSRO adalah ingin menyampaikan pesan “Segar Alami”.

Date Create:09/01/2014
Type:Text
Format:PDF
Language:Indonesian
Identifier:UEU-Undergraduate-200651024
Collection ID:200651024


Source :
Perpustakaan Esa Unggul

Relation Collection:
Universitas Esa Unggul

Coverage :
Sivitas Akademika Universitas Esa Unggul

Rights :
Copyright @2014 by UEU Library


Publication URL :
https://digilib.esaunggul.ac.id/analisis-semiotika-iklan-televisi-minumanteh-botol-sosro-versi-segar-alami-1840.html




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