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UEU » Undergraduate Theses » Manajemen
Posted by [email protected] at 16/01/2020 10:10:22 • 418 Views
PENGARUH KUALITAS PELAYANAN TERHADAP LOYALITAS KONSUMEN MELALUI KEPUASAN KONSUMEN SEBAGAI VARIABEL INTERVENING PADA TOKO ONLINE SHOPEECreated by :
IIS CHAIRUN NISA ( 201411037 )
| Subject: | PELAYANAN
PENJUALAN
INTERNET | | Alt. Subject : | SERVICE
SALES
INTERNET | | Keyword: | KUALITAS
KEPUASAN
LOYALITAS KONSUMEN |
Description:
Dalam penelitian ini bertujuan untuk mengetahui bagaimana pengaruh kualitas pelayanan terhadap kepuasan, kepuasan terhadap loyalitas konsumen, kualitas pelayanan terhadap loyalitas konsumen dan untuk mengetahui kualitas pelayanan terhadap loyalitas konsumen melalui kepuasan pada toko online Shopee. Penelitian ini menggunakan pendekatan kuantitatif dengan jenis penelitian survei. Sampel yang digunakan pada penelitian ini adalah 155 Responden dengan
menggunakan non probability sampling. Data primer dikaji dengan menggunakan hipotesis dengan tahap uji validitas, uji reliabilitas dan teknik analisis data yang
digunakan adalah Path Analysis
| Contributor | : |
- Dr.Ir.Rojuaniah,MM
| | Date Create | : | 16/01/2020 | | Type | : | Text | | Format | : | PDF | | Language | : | Indonesian | | Identifier | : | UEU-Undergraduate-201411037 | | Collection ID | : | 201411037 |
Source :
Undergraduate Theses of Management
Relation Collection:
Fakultas Ekonomi dan Bisnis
Coverage :
Civitas Akademika Universitas Esa Unggul
Rights :
@Perpustakaan Universitas Esa Unggul 2020
Publication URL :
https://digilib.esaunggul.ac.id/pengaruh-kualitas-pelayanan-terhadap-loyalitas-konsumen-melalui-kepuasan-konsumen-sebagai-variabel-intervening-pada-toko-online-shopee-14182.html
[ Free Download - Free for All ]
 UEU-Undergraduate-14182-COVER.Image.Marked.pdf - 120 KB- UEU-Undergraduate-14182-PENGESAHAN.Image.Marked.pdf - 331 KB
- UEU-Undergraduate-14182-PERNYATAAN KEASLIAN.Image.Marked.pdf - 194 KB
- UEU-Undergraduate-14182-PERNYATAAN PERSETUJUAN PEBLIKASI.Image.Marked.pdf - 117 KB
- UEU-Undergraduate-14182-ABSTRAK.Image.Marked.pdf - 290 KB
- UEU-Undergraduate-14182-KATA PENGANTAR.Image.Marked.pdf - 329 KB
- UEU-Undergraduate-14182-DAFTAR ISI.Image.Marked.pdf - 303 KB
- UEU-Undergraduate-14182-LAMPIRAN 1.Image.Marked.pdf - 288 KB
- UEU-Undergraduate-14182-LAMPIRAN 2.Image.Marked.pdf - 409 KB
- UEU-Undergraduate-14182-LAMPIRAN 3.Image.Marked.pdf - 291 KB
- UEU-Undergraduate-14182-LAMPIRAN 4.Image.Marked.pdf - 531 KB
- UEU-Undergraduate-14182-LAMPIRAN 5.Image.Marked.pdf - 308 KB
- UEU-Undergraduate-14182-LAMPIRAN 6.Image.Marked.pdf - 320 KB
- UEU-Undergraduate-14182-LAMPIRAN 7.Image.Marked.pdf - 328 KB
- UEU-Undergraduate-14182-LAMPIRAN 8.Image.Marked.pdf - 301 KB
- UEU-Undergraduate-14182-LAMPIRAN 9.Image.Marked.pdf - 299 KB
- UEU-Undergraduate-14182-BAB I.pdf - 970 KB
- UEU-Undergraduate-14182-DAFTAR REFERENSI.Image.Marked.pdf - 576 KB
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1. UEU-Undergraduate-14182-BAB2.Image.Marked.pdf - 291 KB
2. UEU-Undergraduate-14182-BAB3.Image.Marked.pdf - 521 KB
3. UEU-Undergraduate-14182-BAB4.Image.Marked.pdf - 1019 KB
4. UEU-Undergraduate-14182-BAB5.Image.Marked.pdf - 298 KB
5. UEU-Undergraduate-14182-BAB6.Image.Marked.pdf - 296 KB
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