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UEU » Undergraduate Theses » Advertising
Posted by [email protected] at 20/04/2022 15:40:40  •  1356 Views


ANALISIS STRATEGI KOMUNIKASI PEMASARAN DIGITAL PADA PT CISARUA MOUNTAIN DAIRY (CIMORY) (STUDI KASUS PADA MEDIA SOSIAL INSTAGRAM)

Created by :
NISRINA ATHIRA ( 20170501026 )



SubjectSTRATEGI
KOMUNIKASI PEMASARAN
DIGITAL
Alt. Subject STRATEGY
MARKETING COMMUNICATION
DIGITAL
KeywordStrategi Komunikasi Pemasaran Digital
AISAS
PT Cisarua Mountain Dairy (Cimory)

Description:

Penelitian ini dibuat untuk mengetahui secara langsung Analisis Strategi Komunikasi Pemasaran Digital yang dilakukan oleh PT Cisarua Mountain Dairy (Cimory) dengan studi kasus pada media sosial Instagram berdasarkan pada model AISAS. Penelitian ini menggunakan metode kualitatif studi kasus, dengan PT Cisarua Mountain Dairy (Cimory) sebagai subyek dari penelitian ini. Hasil dari penelitian ini Analisi Strategi Komunikasi Pemasaran Digital yang dilakukan oleh pada PT Cisarua Mountain Dairy (Cimory) menggunakan Campaign Marketing pada sosial media Instagram yang berupa Campaign Edukasi dan Campaign Promosi, Digital Advertising pada InstagramAds yang berupa Iklan Stories, Endorsment dan Influencer Marketing.

Contributor:
  1. Ikbal Rachmat, S.T, M.T
Date Create:20/04/2022
Type:Text
Format:PDF
Language:Indonesian
Identifier:UEU-Undergraduate-20170501026
Collection ID:20170501026


Source :
Undergraduate Theses of Communication

Relation Collection:
Fakultas Ilmu Komunikasi

Coverage :
Civitas Akademika Universitas Esa Unggul

Rights :
@2022 Perpustakaan Universitas Esa Unggul


Publication URL :
https://digilib.esaunggul.ac.id/analisis-strategi-komunikasi-pemasaran-digital-pada-pt-cisarua-mountain-dairy-cimory-studi-kasus-pada-media-sosial-instagram-24824.html




[ Free Download - Free for All ]

  1.  UEU-Undergraduate-24824-COVER.Image.Marked.pdf - 124 KB
  2.  UEU-Undergraduate-24824-HALAMAN PENGESAHAN.Image.Marked.pdf - 128 KB
  3.  UEU-Undergraduate-24824-HALAMAN PERSETUJUAN.Image.Marked.pdf - 126 KB
  4.  UEU-Undergraduate-24824-HALAMAN PERNYATAAN KEASLIAN.Image.Marked.pdf - 2023 KB
  5.  UEU-Undergraduate-24824-ABSTRAK.Image.Marked.pdf - 142 KB
  6.  UEU-Undergraduate-24824-KATA PENGANTAR.Image.Marked.pdf - 184 KB
  7.  UEU-Undergraduate-24824-DAFTAR ISI.Image.Marked.pdf - 142 KB
  8.  UEU-Undergraduate-24824-DAFTAR PUSTAKA.Image.Marked.pdf - 123 KB
  9.  UEU-Undergraduate-24824-LAMPIRAN.Image.Marked.pdf - 205 KB
  10.  UEU-Undergraduate-24824-BAB1.Image.Marked.pdf - 203 KB

[ FullText Content - Please, register first ]

  1. UEU-Undergraduate-24824-BAB2.Image.Marked.pdf - 253 KB
  2. UEU-Undergraduate-24824-BAB3.Image.Marked.pdf - 195 KB
  3. UEU-Undergraduate-24824-BAB4.Image.Marked.pdf - 213 KB
  4. UEU-Undergraduate-24824-BAB5.Image.Marked.pdf - 138 KB
  5. UEU-Undergraduate-24824-BAB6.Image.Marked.pdf - 123 KB

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AISAS , Cisarua , Dairy (Cimory) , Digital , Komunikasi , Mountain , PT , PT Cisarua Mountain Dairy (Cimory) , Pemasaran , Strategi , Strategi Komunikasi Pemasaran Digital



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