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UEU » Undergraduate Theses » Advertising
Posted by [email protected] at 11/09/2013 11:08:59  •  1407 Views


TINGKAT PERHATIAN DAN MINAT BELI WARGA KINGKIT II RT 12/RW 04 JAKARTA PUSAT TERHADAP IKLAN TVC ESIA RP 1,- VERSI GURU SEKOLAH

Created by :
Rinaldy Ambarian ( 200651003 )



SubjectTINGKAT PERHATIAN DAN MINAT BELI WARGA KINGKIT II RT 12/RW 04 JAKARTA PUSAT TERHADAP IKLAN TVC ESIA RP 1
- VERSI GURU SEKOLAH
Alt. Subject TINGKAT PERHATIAN DAN MINAT BELI WARGA KINGKIT II RT 12/RW 04 JAKARTA PUSAT TERHADAP IKLAN TVC ESIA RP 1
- VERSI GURU SEKOLAH
KeywordTingkat Perhatian
Minat Beli
Iklan Esia Rp 1
-

Description:

Penelitian ini bertujuan untuk mengetahui tingkat perhatian dan minat beli warga Kingkit II RT 12/RW 04 terhadap iklan TVC Esia Rp 1,- versi Guru Sekolah. Hasil penelitian menunjukkan gambaran bahwa nilai korelasi antara tingkat perhatian dan minat beli terhadap remaja warga Kingkit II RT 12/RW 04 yaitu (r = 0.51). Yang artinya tingkat perhatian berhubungan dengan minat beli dan kaitannya KUAT. Dapat disimpulkan bahwa tingkat perhatian khalayak terhadap suatu iklan dapat mempengaruhi minat beli dari khalayak itu sendiri. Maka dari itu Esia harus memperhitungkan dan menunjukkan iklan yang dapat mencuri perhatian khalayak, agar minat beli yang tinggi dapat tercapai.

Date Create:11/09/2013
Type:Text
Language:Indonesian
Identifier:UEU-Undergraduate-200651003
Collection ID:200651003


Coverage :
Sivitas Akademika Universitas Esa Unggul

Rights :
Copyright @2013 by UEU Library. This publication is protected by copyright and per obtained from the UEU Library prior to any prohibited reproduction, storage in a re transmission in any form or by any means, electronic, mechanical, photocopying, reco For information regarding permission(s), write to UEU Library


Publication URL :
https://digilib.esaunggul.ac.id/tingkat-perhatian-dan-minat-beli-wargakingkit-ii-rt-12rw-04-jakarta-pusat-terhadap-iklan-tvc-esia-rp-1-versi-guru-sekolah-757.html




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  1.  UEU-Undergraduate-757-COVER.pdf - 19 KB
  2.  UEU-Undergraduate-757-PERSETUJUAN.pdf - 6 KB
  3.  UEU-Undergraduate-757-PENGESAHAN.pdf - 6 KB
  4.  UEU-Undergraduate-757-ABSTRAK.pdf - 6 KB
  5.  UEU-Undergraduate-757-KATA_PENGANTAR.pdf - 10 KB
  6.  UEU-Undergraduate-757-DAFTAR_ISI.pdf - 11 KB
  7.  UEU-Undergraduate-757-BAB_I.pdf - 103 KB
  8.  UEU-Undergraduate-757-DAFTAR_PUSTAKA.pdf - 90 KB
  9.  UEU-Undergraduate-757-RIWAYAT.pdf - 94 KB

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  1. UEU-Undergraduate-757-BAB_II.pdf - 127 KB
  2. UEU-Undergraduate-757-BAB_III.pdf - 141 KB
  3. UEU-Undergraduate-757-BAB_IV.pdf - 195 KB
  4. UEU-Undergraduate-757-BAB_V.pdf - 95 KB

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- , 1 , Beli , Esia , Iklan , Iklan Esia Rp 1 , Minat , Minat Beli , Perhatian , Rp , Tingkat , Tingkat Perhatian



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