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UEU » Journal » Advertising
Posted by [email protected] at 20/05/2021 09:54:47  •  445 Views


ANALISA PENCITRAAN TERHADAP PERLUASAN MEREK SKH KOMPAS BAGI PEMBACA DI JAKARTA

Created by :
Euis Nurul Bahriyah ( 0317067301 )
Resman Muharul Tambunan



SubjectPENCITRAAN
MEREK
SURAT KABAR
Alt. Subject IMAGING
BRAND
NEWSPAPER
Keywordimaging
expansion of brands
now COMPASS e-paper

Description:

This study aims to find out whether the image of Kompas is required to obtain a brand (Expansion of Brands) for Readers in Jakarta specifically in South Jakarta. developments in information and communication technology, new media based online through the Kompas e-paper version. The results of this study indicate that Kompas has competitiveness against other companies, using strategies that can improve company relationships with Readers as an increase in motivation and loyalty from Readers.

Date Create:20/05/2021
Type:Text
Format:pdf
Language:Indonesian
Identifier:UEU-Journal-11_1263
Collection ID:11_1263


Source :
Komunikologi Volume 16 Nomor 1, Maret 2019

Relation Collection:
Fakultas Ilmu Komunikasi

Coverage :
Civitas Akademika Universitas Esa Unggul

Rights :
@2021 Perpustakaan Universitas Esa Unggul


Publication URL :
https://digilib.esaunggul.ac.id/analisa-pencitraan-terhadap-perluasan-merek-skh-kompas-bagi-pembaca-di-jakarta-20047.html




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