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UEU » Undergraduate Theses » Advertising Posted by [email protected] at 06/01/2014 12:57:49 • 2268 Views
ANALISIS SEMIOTIKA IKLAN BILLBOARD DUNIA
BANGUNAN EDISI JUNI 2011Created by :
DODI RIA ATMAJA ( 2007-51-031 )
Subject: | ANALISIS SEMIOTIKA IKLAN BILLBOARD DUNIA
BANGUNAN | Alt. Subject : | ANALISIS SEMIOTIKA IKLAN BILLBOARD DUNIA
BANGUNAN | Keyword: | IKLAN BILLBOARD DUNIA BANGUNAN |
Description:
Penelitian ini menggunakan metode kualitatif yang bertujuan untuk mengetahui
analisis semiotika iklan billboard Dunia Bangunan Edisi Juni 2011. Penelitian
memberikan sebuah gambaran bagaimana makna tanda pada iklan billboard Dunia
Bangunan dan interpretasi khalayak luas. Melalui pendekatan semiotika Pierce yang
memecah tanda menjadi tiga yang sering disebut juga tipologi tanda dan trikonomi tanda
yaitu; ikon simbol dan indeks. Segitiga pemaknaan Pierce telah menjawab perumusan
masalah pada penelitian ini yang telah disimpulkan, bahwa pesan yang ingin disampaikan
Dunia Bangunan dalam iklan billboard Dunia Bangunan edisi Juni 2011 mendekati
tingkat persamaanya.
Date Create | : | 06/01/2014 | Type | : | Text | Format | : | PDF | Language | : | Indonesian | Identifier | : | UEU-Undergraduate-2007-51-031 | Collection ID | : | 2007-51-031 |
Source : Perpustakaan Esa Unggul
Relation Collection: Universitas Esa Unggul
Coverage : Sivitas Akademika Universitas Esa Unggul
Rights : Copyright @2013 by UEU Library
Publication URL : https://digilib.esaunggul.ac.id/analisis-semiotika-iklan-billboard-duniabangunan-edisi-juni-2011-1625.html
[ Free Download - Free for All ]
- UEU-Undergraduate-1625-COVER.pdf - 23 KB
- UEU-Undergraduate-1625-PERSETUJUAN SIDANG.pdf - 75 KB
- UEU-Undergraduate-1625-PENGESAHAN SIDANG.pdf - 76 KB
- UEU-Undergraduate-1625-KATA PENGANTAR.pdf - 28 KB
- UEU-Undergraduate-1625-ABSTRAK.pdf - 11 KB
- UEU-Undergraduate-1625-DAFTAR ISI.pdf - 12 KB
- UEU-Undergraduate-1625-DAFTAR RIWAYAT HIDUP PENULIS.pdf - 15 KB
- UEU-Undergraduate-1625-LAMPIRAN.pdf - 29 KB
- UEU-Undergraduate-1625-BABI.pdf - 26 KB
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1. UEU-Undergraduate-1625-BABII.pdf - 123 KB 2. UEU-Undergraduate-1625-BABIII.pdf - 28 KB 3. UEU-Undergraduate-1625-BABIV.pdf - 1083 KB 4. UEU-Undergraduate-1625-BABV.pdf - 14 KB
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