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UEU » Undergraduate Theses » Broadcasting Posted by [email protected] at 15/11/2023 14:28:35 • 234 Views
DAYA TARIK DAN MINAT MAHASISWA UNIVERSITAS BUDI LUHUR JURUSAN ADVERTISING ANGKATAN 2013-2016 MENONTON FILM WARKOP DKI REBORNCreated by :
Lukmanul Hakim ( 201258102 )
Subject: | DAYA TARIK MINAT MAHASISWA MENONTON FILM WARKOP | Alt. Subject : | ATTRACTION STUDENT INTEREST WATCHING WARKOP FILM | Keyword: | Daya Tarik Mahasiswa Universitas Budi Luhur Jurusan
Advertising Angkatan 2013-2016 Minat Menonton Film
Warkop DKI Reborn |
Description:
Penelitian ini bertujuan untuk mengetahui Daya Tarik Film Warkop DKI
Reborn Terhadap Minat Menonton Mahasiswa Universitas Budi Luhur Jurusan
Advertising. Jenis penelitian yang digunakan dalam penelitian ini adalah kuantitatif
dengan metode survey. Dengan responden 80 orang mahasiswa dengan angkatan 2013-
2016, dalam penentuan unit sampel ini peneliti menggunakan total sampling atau
sensus karena populasi dibawah 100, maka semua responden digunakan sebagai
sampel. Hasil penelitian ini, penulis dapat menarik sebuah kesimpulan bahwa
responden dengan film Warkop DKI Reborn memiliki kesukaan yang tinggi pada
variabel daya tarik kesukaan sebesar 70%, dan minat menonton tinggi dengan
presentase 51,25%. Jadi, dari hasil presentase tersebut maka daya tarik kesukaan
dengan film Warkop DKI Reborn mempunyai hubungan yang tinggi dengan minat
menonton Mahasiswa Universitas Budi Luhur Jurusan Advertising Angkatan 2013-
2016.
Contributor | : |
- Drs. HERRY KUSWITA, M.Si
| Date Create | : | 15/11/2023 | Type | : | Text | Format | : | PDF | Language | : | Indonesian | Identifier | : | UEU-Undergraduate-201258102 | Collection ID | : | 201258102 |
Source : Undergraduate Theses of Communication
Relation Collection: Fakultas Ilmu Komunikasi
Coverage : Civitas Akademika Universitas Esa Unggul
Rights : @2023 Perpustakaan Universitas Esa Unggul
Publication URL : https://digilib.esaunggul.ac.id/daya-tarik-dan-minat-mahasiswa-universitas-budi-luhur-jurusan-advertising-angkatan-20132016-menonton-film-warkop-dki-reborn-30959.html
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