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UEU » Undergraduate Theses » Public Relation
Posted by [email protected] at 12/06/2025 14:46:01 • 23 Views
PENERAPAN KODE ETIK PUBLIC RELATIONS DALAM HAL RESTORASI CITRA (STUDI ANALISIS SEMIOTIKA PADA DRAMA KOREA RACE)Created by :
RISCA FORTUNATA ( 20200502147 )
| Subject: | KODE ETIK PUBLIC RELATIONS
HAL RESTORASI CITRA
SEMIOTIKA
DRAMA KOREA RACE | | Alt. Subject : | PUBLIC RELATIONS CODE OF ETHICS
IMAGE RESTORATION MATTER
SEMIOTICS
KOREAN DRAMA RACE | | Keyword: | Kode Etik Public Relations
Restorasi Citra
Semiotika John Fiske
Drama Korea Race |
Description:
Penelitian ini bertujuan mengetahui penerapan kode etik public relations berdasarkan kode etik IPRA (International Public Relations Association) saat melakukan restorasi citra dalam drama Korea �Race�. Metode penelitian yang digunakan dalam penelitian adalah analisis semiotika John Fiske. Dengan tiga level kode sosial dalam analisis semiotika John Fiske, level realitas, level representasi, dan level ideologi peneliti melakukan observasi dan dokumentasi scene-scene dalam drama Korea Race khususnya pada 5 episode yaang terdiri dari episode 2, 4, 5, 9, dan 11 yang di dalamnya terdapat adegan tentang restorasi citra perusahaan dan penerapan kode etik public relations. Hasil penelitian menunjukkan bahwa para tokoh dalam drama Korea �Race� menerapkan kode etik IPRA dengan baik diantaranya kode etik ketaatan, kode etik integritas, kode etik dialog, kode etik keterbukaan, kode etik konflik, kode etik ketepatan, dan kode etik kebohongan. Secara keseluruhan, penelitian ini memberikan pemahaman tentang strategi restorasi citra perusahaan yang dilakukan public relations dan representasi penerapan kode etik saat melakukan restorasi citra
| Contributor | : |
- Dr. Handrini Ardiyanti, S.Sos, M. Si
| | Date Create | : | 12/06/2025 | | Type | : | Text | | Format | : | PDF | | Language | : | Indonesian | | Identifier | : | UEU-Undergraduate-20200502147 | | Collection ID | : | 20200502147 |
Source :
Undergraduate Theses of Public Relation
Relation Collection:
Fakultas Ilmu Komunikasi
Coverage :
Civitas Akademika Universitas Esa Unggul
Rights :
@2025 Perpustakaan Universitas Esa Unggul
Publication URL :
https://digilib.esaunggul.ac.id/penerapan-kode-etik-public-relations-dalam-hal-restorasi-citra-studi-analisis-semiotika-pada-drama-korea-race-39113.html
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 UEU-Undergraduate-39113-Cover.Image.Marked.pdf - 315 KB- UEU-Undergraduate-39113-Halaman Pengesahan.Image.Marked.pdf - 658 KB
- UEU-Undergraduate-39113-Halaman Persetujuan.Image.Marked.pdf - 260 KB
- UEU-Undergraduate-39113-Halaman Persetujuan Publikasi.Image.Marked.pdf - 314 KB
- UEU-Undergraduate-39113-Halaman Pernyataan Keaslian.Image.Marked.pdf - 326 KB
- UEU-Undergraduate-39113-Abstrak.Image.Marked.pdf - 260 KB
- UEU-Undergraduate-39113-Kata Pengantar.Image.Marked.pdf - 380 KB
- UEU-Undergraduate-39113-Daftar Isi.Image.Marked.pdf - 356 KB
- UEU-Undergraduate-39113-Daftar Tabel.Image.Marked.pdf - 215 KB
- UEU-Undergraduate-39113-Daftar Gambar.Image.Marked.pdf - 239 KB
- UEU-Undergraduate-39113-Daftar Pustaka.Image.Marked.pdf - 466 KB
- UEU-Undergraduate-39113-Lampiran.Image.Marked.pdf - 314 KB
- UEU-Undergraduate-39113-Bab1.Image.Marked.pdf - 675 KB
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1. UEU-Undergraduate-39113-Bab2.Image.Marked.pdf - 1334 KB
2. UEU-Undergraduate-39113-Bab3.Image.Marked.pdf - 445 KB
3. UEU-Undergraduate-39113-Bab4.Image.Marked.pdf - 4017 KB
4. UEU-Undergraduate-39113-Bab5.Image.Marked.pdf - 642 KB
5. UEU-Undergraduate-39113-Bab6.Image.Marked.pdf - 276 KB
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