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UEU » Undergraduate Theses » Manajemen
Posted by [email protected] at 12/10/2016 16:24:27 • 963 Views
ANALISIS FAKTOR-FAKTOR YANG MEMPENGARUHI KEPUTUSAN PEMBELIAN PROPERTY PT FAIRPOINT INDONESIA INTI DI PERMATA HIJAU JAKARTA SELATANCreated by :
MUHAMAD SAMSUNU ( 200911152 )
| Subject: | FAKTOR
KEPUTUSAN
PEMBELIAN | | Alt. Subject : | FACTORS
RESULTS
PURCHASE | | Keyword: | product
price
place
promotion
keputusan pembelian |
Description:
Penelitian ini bertujuan untuk mengetahui faktor-faktor apa yang mempengaruhi keputusan pembelian property PT Fairpoint Indonesia Inti di Permata Hijau Jakarta Selatan. Responden Penelitian ini adalah pembeli property PT Fairpoint Indonesia dengan jumlah 82 (delapan puluh dua) orang dengan menggunakan rumus slovin. Metode pengumpulan data dari penelitian ini menggunakan kuesioner dan metode analisis yang digunakan dalam penelitian ini adalah Skala Likert. Penelitian ini memberikan hasil bahwa variabel Product, Price, Place dan Promotion berpengaruh positif dan signifikan terhadap keputusan pembelian property PT Fairpoint Indonesia Inti di Permata Hijau Jakarta Selatan. Variabel Price berpengaruh positif tetapi tidak signifikan terhadap keputusan pembelian property PT Fairpoint Indonesia Inti di Permata Hijau Jakarta Selatan.
| Date Create | : | 12/10/2016 | | Type | : | Text | | Format | : | PDF | | Language | : | Indonesian | | Identifier | : | UEU-Undergraduate-200911152 | | Collection ID | : | 200911152 |
Source :
Undergraduate Theses of Management
Relation Collection:
Fakultas Ekonomi
Coverage :
Civitas Akademika Universitas Esa Unggul
Rights :
@Perpustakaan Universitas Esa Unggul
Publication URL :
https://digilib.esaunggul.ac.id/analisis-faktorfaktor-yang-mempengaruhi-keputusan-pembelian-property-pt-fairpoint-indonesia-inti-di-permata-hijau-jakarta-selatan-7750.html
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 UEU-Undergraduate-7750-COVER.pdf - 182 KB- UEU-Undergraduate-7750-PENGESAHAN.pdf - 346 KB
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- UEU-Undergraduate-7750-ABSTRAK.pdf - 85 KB
- UEU-Undergraduate-7750-KATA PENGANTAR.pdf - 256 KB
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- UEU-Undergraduate-7750-DAFTAR GRAFIK.pdf - 172 KB
- UEU-Undergraduate-7750-DAFTAR TABEL.pdf - 84 KB
- UEU-Undergraduate-7750-DAFTAR LAMPIRAN.pdf - 84 KB
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- UEU-Undergraduate-7750-BABI.pdf - 499 KB
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3. UEU-Undergraduate-7750-BABIV.pdf - 624 KB
4. UEU-Undergraduate-7750-BABV.pdf - 311 KB
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