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UEU » Journal » Public Relation Posted by [email protected] at 06/01/2015 17:47:25 • 1887 Views
EFEKTIFITAS PROGRAM ACARA THE SCHOLARSHIP INDONESIA DALAM MEMBENTUK CITRA IMPERIAL ARYADUTA HOTEL AND COUNTRY CLUBCreated by :
Canny Sebastian ( none )
Subject: | CITRA PROGRAM ACARA THE SCHOLARSHIP INDONESIA | Alt. Subject : | IMAGE PROMOTIONS HOTEL | Keyword: | efektifitas program citra |
Description:
Penelitian menggunakan metode survey, dalam penelitian ini populasi dan sample menggunakan teknikaccidential sampling (sampel aksidental) yaitu teknik penentuan sample berdasarkan kebetulan yang dijumpai
atau siapa saja yang bias dijadikan sample. Penulis menentukan 30 orang yang menjadi sample, yaitu orang
yang menginap atau sekedar berkunjung ke Imperial Aryaduta Hotel & Country Club. Berdasarkan hasilpenelitian program acara The Scholarship Indonesia dikatakan efektif dalam membentuk citra ImperialAryaduta Hotel & country Club dikarenakan responden yang mempunyai frekuensi menonton TheScholarship Indonesia sedang, responden juga menyadari keberadaan Imperial Aryaduta Hotel & Country
Club sebagai salah satu hotel di Indonesia serta responden berminat untuk menjadikan Imperial Aryaduta
Hotel & Country Club sebagai tempat menginap dan berlibur. Dengan efektifnya program acara The
Scholarship Indonesia diharapkan dapat pula mendatangkan calon konsumen baru bagi pihak ImperialAryaduta Hotel & Country Club.
Contributor | : |
- Dani Vardiansyah
| Date Create | : | 06/01/2015 | Type | : | Text | Format | : | pdf | Language | : | Indonesian | Identifier | : | UEU-Journal-JK080111_SEB | Collection ID | : | JK080111_SEB |
Source : Jurnal Komunikologi Volume 8, Nomor 1, Maret 2011
Relation Collection: Puspen Jurnal UEU
Coverage : Civitas Akademika Universitas Esa Unggul
Rights : Copyright@2011 Puspen Jurnal UEU
Publication URL : https://digilib.esaunggul.ac.id/efektifitas-program-acara-the-scholarship-indonesia-dalam-membentuk-citra-imperial-aryaduta-hotel-and-country-club-4541.html
[ Free Download - Free for All ]
- UEU-Journal-4541-CannySebastian.pdf - 250 KB
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