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UEU » Undergraduate Theses » Manajemen
Posted by [email protected] at 10/10/2013 10:52:50  •  1741 Views


PENGARUH KUALITAS PELAYANAN DAN BRAND IMAGE TERHADAP LOYALITAS NASABAH PADA PT. PANIN BANK TBK. CABANG PURI INDAH KEMBANGAN JAKARTA BARAT

Created by :
TAUFIQ HIDAYATULLAH ( 2009-11-083 )



SubjectPENGARUH KUALITAS PELAYANAN DAN BRAND IMAGE TERHADAP LOYALITAS NASABAH
Alt. Subject PENGARUH KUALITAS PELAYANAN DAN BRAND IMAGE TERHADAP LOYALITAS NASABAH
Keywordkualitas pelayanan
brand image
loyalitas nasabah

Description:

Sesuai dengan tujuan penelitian dan hasil analisis data dalam pengujian hipotesis, dapat disimpulkan sebagai berikut : 1. Berdasarkan uji statistik menunjukkan bahwa terdapat pengaruh yang signifikan antara Kualitas Pelayanan (X1) terhadap Loyalitas Nasabah (Y) pada PT. Panin Bank Cabang Puri Indah Kembangan Jakarta Barat. 2. Berdasarkan uji Statistik menunjukkan bahwa terdapat pengaruh yang signifikan antara Brand Image (X2) terhadap Loyalitas nasabah (Y) pada PT. Panin Bank Cabang Puri Indah Kembangan Jakarta Barat. 3. Berdasarkan uji statistik menunjukkan bahwa faktor yang paling berpengaruh terhadap Loyalitas Nasabah (Y) adalah faktor Kualitas Pelayanan (X1).

Date Create:10/10/2013
Type:Text
Format:PDF
Language:Indonesian
Identifier:UEU-Undergraduate-2009-11-083
Collection ID:2009-11-083


Source :
Perpustakaan Esa Unggul

Relation Collection:
Universitas Esa Unggul

Coverage :
Sivitas Akademika Universitas Esa Unggul

Rights :
Copyright @2013 by UEU Library


Publication URL :
https://digilib.esaunggul.ac.id/pengaruh-kualitas-pelayanan-dan-brand-image-terhadap-loyalitas-nasabah-pada-pt-panin-bank-tbk-cabang-puri-indah-kembangan-jakarta-barat-861.html




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  1.  UEU-Undergraduate-861-COVER.pdf - 32 KB
  2.  UEU-Undergraduate-861-persetujuan.pdf - 1347 KB
  3.  UEU-Undergraduate-861-pengesahan.pdf - 1394 KB
  4.  UEU-Undergraduate-861-KATA PENGANTAR.pdf - 24 KB
  5.  UEU-Undergraduate-861-DAFTAR ISI.pdf - 26 KB
  6.  UEU-Undergraduate-861-DAFTAR GAMBAR.pdf - 15 KB
  7.  UEU-Undergraduate-861-DAFTAR TABEL.pdf - 18 KB
  8.  UEU-Undergraduate-861-DAFTAR PUSTAKA.pdf - 34 KB
  9.  UEU-Undergraduate-861-BAB I.pdf - 54 KB

[ FullText Content - Please, register first ]

  1. UEU-Undergraduate-861-BAB II.pdf - 158 KB
  2. UEU-Undergraduate-861-BAB III.pdf - 67 KB
  3. UEU-Undergraduate-861-BAB IV.pdf - 76 KB
  4. UEU-Undergraduate-861-BAB V.pdf - 60 KB
  5. UEU-Undergraduate-861-BAB VI.pdf - 31 KB

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brand , brand image , image , kualitas , kualitas pelayanan , loyalitas , loyalitas nasabah , nasabah , pelayanan



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