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UEU » Undergraduate Theses » Advertising Posted by [email protected] at 18/12/2013 15:37:31 • 5008 Views
EFEK IKLAN TELEVISI
SUSU DANCOW VERSI �TERBAIK UNTUKMU�
TERHADAP IBU-IBU ORANG TUA MURID
TK. KRISTEN KALAM KUDUS 3Created by :
CINDY MEIKE UNAWATI ( 2006-51-020 )
Subject: | EFEK IKLAN TELEVISI | Alt. Subject : | EFEK IKLAN TELEVISI | Keyword: | Efek Iklan Pada Attention Interest Desire dan Action |
Description:
Penyusunan Skripsi ini untuk mengetahui bagaimana Efek Iklan Televisi Susu
Dancow Versi �Terbaik Untukmu� Terhadap Ibu-Ibu Orang Tua Murid TK.
Kristen Kalam Kudus 3, apakah iklan ini memberikan efek yang baik. Di sini
peneliti menggunakan sampel Ibu-Ibu karena salah satu target audiens dari Susu
Dancow adalah ibu-ibu. Peneliti sebelum melakukan penelitian sudah
mewawancarai beberapa ibu-ibu orang tua murid TK. Kristen Kalam Kudus 3,
dan hasilnya banyak ibu yang membeli Susu Dancow untuk diberikan kepada
anaknya, selanjutnya peneliti melakukan penelitian lebih dalam lagi. Dari hasil
penelitian ini, semua dimensi menghasilkan nilai yang cenderung tinggi. Artinya,
Efek Iklan Susu Dancow Versi �Terbaik Untukmu� yang ditimbulkan baik dan
berhasil mengkampanyekan iklannya kepada target audiens Susu Dancow.
Contributor | : |
- Euis Nurul B, SE, M.Si
- Ir. Zinggara Hidayat MM.Msi)
| Date Create | : | 18/12/2013 | Type | : | Text | Format | : | PDF | Language | : | Indonesian | Identifier | : | UEU-Undergraduate-2006-51-020 | Collection ID | : | 2006-51-020 |
Source : Perpustakaan Esa Unggul
Relation Collection: Universitas Esa Unggul
Coverage : Sivitas Akademika Universitas Esa Unggul
Rights : Copyright @2013 by UEU Library
Publication URL : https://digilib.esaunggul.ac.id/efek-iklan-televisisusu-dancow-versi-terbaik-untukmuterhadap-ibuibu-orang-tua-muridtk-kristen-kalam-kudus-3-1392.html
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UEU-Undergraduate-1392-COVER.pdf - 26 KB UEU-Undergraduate-1392-TANDA PERSETUJUAN SIDANG.pdf - 10 KB UEU-Undergraduate-1392-TANDA PENGESAHAN SIDANG SKRIPSI.pdf - 10 KB UEU-Undergraduate-1392-SPECIAL THANKS.pdf - 11 KB UEU-Undergraduate-1392-ABSTRAK.pdf - 11 KB UEU-Undergraduate-1392-KATA PENGANTAR.pdf - 12 KB UEU-Undergraduate-1392-DAFTAR ISI.pdf - 15 KB UEU-Undergraduate-1392-DAFTAR TABEL.pdf - 14 KB UEU-Undergraduate-1392-DAFTAR GAMBAR.pdf - 12 KB UEU-Undergraduate-1392-DAFTAR PUSTAKA.pdf - 13 KB UEU-Undergraduate-1392-LAMPIRAN.pdf - 114 KB UEU-Undergraduate-1392-BABI.pdf - 19 KB
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