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UEU » Undergraduate Theses » Public Relation Posted by [email protected] at 05/12/2022 14:59:16 • 230 Views
PENGARUH KONTEN MEDIA SOSIAL INSTAGRAM AKUN @TANGERANGFOOD.ID TERHADAP PEMENUHAN KEBUTUHAN INFORMASI KULINER FOLLOWERSCreated by :
IMAM PERWIRA SEPTIAN ( 20180502025 )
Subject: | MEDIA SOSIAL INSTAGRAM PEMENUHAN KEBUTUHAN INFORMASI KULINER | Alt. Subject : | SOCIAL MEDIA INSTAGRAM FULFILLMENT OF NEEDS CULINARY INFORMATION | Keyword: | Konten Instagram Pemenuhan Kebutuhan Informasi Kuliner |
Description:
Akun Instagram @tangerangfood,id adalah salah satu akun yang membagikan informasi mengenai tempat kuliner yang ada di Tangerang. Tujuan penelitian ini ialah untuk mengetahui apakah adanya pengaruh konten media social Instagram akun @tangerangfood.id terhadap pemenuhan kebutuhan informasi kuliner followers. Jenis penelitian ini menggunakan penelitian kuantitatif korelasional dengan metode survey menggunakan kuesioner google form. Populasi pada penelitian ini adalah followers aktif dengan total sampel sebanyak 100 responden dengan kalangan usia 17-45 Tahun. Berdasarkan penelitian ini diketahui terdapat pengaruh konten media social Instagram akun @tangerangfood.id terhadap pemenuhan kebutuhan informasi kuliner followers sebesar 60,5%. Teknik penelitian data yang digunakan yaitu terdapat uji normalitas, uji heteroskedastisitas, Uji koefisien korelasi, uji koefisien determinasi, uji regresi linear, uji T, dan uji F.
Contributor | : |
- IKBAL RACHMAT, ST, MT
| Date Create | : | 05/12/2022 | Type | : | Text | Format | : | PDF | Language | : | Indonesian | Identifier | : | UEU-Undergraduate-20180502025 | Collection ID | : | 20180502025 |
Source : Undergraduate Theses of Communication
Relation Collection: Fakultas Ilmu Komunikasi
Coverage : Civitas Akademika Universitas Esa Unggul
Rights : @2022 Perpustakaan Universitas Esa Unggul
Publication URL : https://digilib.esaunggul.ac.id/pengaruh-konten-media-sosial-instagram-akun-tangerangfoodid-terhadap-pemenuhan-kebutuhan-informasi-kuliner-followers-26887.html
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