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UEU » Undergraduate Theses » Advertising
Posted by patriciadianitawijaya@gmail.com at 09/09/2013 14:33:37  •  1168 Views


EFEK IKLAN TVC NEW HONDA ABSOLUTE REVO TERHADAP MAHASISWA FIKOM ESA UNGGUL ANGKATAN 2007-2010

Created by :
Rizki Hidayatullah ( 200451080 )



SubjectEfek Iklan TVC New Honda Absolute Revo Terhadap Mahasiswa Fikom Esa Unggul Angkatan 2007-2010
Alt. Subject Efek Iklan TVC New Honda Absolute Revo Terhadap Mahasiswa Fikom Esa Unggul Angkatan 2007-2010
KeywordTingkat Perhatian
Pemahaman

Description:

Penelitian ini bertujuan untuk mengetahui bagaimana tingkat perhatian dan pemahaman iklan TVC New Honda Absolute Revo terhadap mahasiswa Fikom Esa Unggul angkatan 2007-2010. Skripsi ini menggunakan pendekatan penelitian kuantitatif dengan tujuan deskriptif dan survei sebagai alat pengumpulan data melalui kuesioner yang disebar kepada sample dari populasi yang disesuaikan dengan masalah pokok penelitian. Hasil penelitian menunjukan tingkat perhatian yang dimiliki mahasiswa Fikom Esa Unggul cenderung tinggi, yaitu sebanyak 50.84 %, tingkat pemahaman yang dimiliki mahasiswa berada pada tingkatan sedang, yaitu sebesar 52.5 %.

Date Create:09/09/2013
Type:Text
Language:Indonesian
Identifier:UEU-Undergraduate-200451080
Collection ID:200451080


Coverage :
Sivitas Akademika Universitas Esa Unggul

Rights :
Copyright @2013 by UEU Library. This publication is protected by copyright and per obtained from the UEU Library prior to any prohibited reproduction, storage in a re transmission in any form or by any means, electronic, mechanical, photocopying, reco For information regarding permission(s), write to UEU Library


Publication URL :
https://digilib.esaunggul.ac.id/efek-iklan-tvc-new-honda-absolute-revo-terhadap-mahasiswa-fikom-esa-unggul-angkatan-20072010-727.html




[ Free Download - Free for All ]

  1.  UEU-Undergraduate-727-COVER.pdf - 40 KB
  2.  UEU-Undergraduate-727-PERSETUJUAN.pdf - 9 KB
  3.  UEU-Undergraduate-727-PENGESAHAN.pdf - 6 KB
  4.  UEU-Undergraduate-727-ABSTRAK.pdf - 6 KB
  5.  UEU-Undergraduate-727-KATA_PENGANTAR.pdf - 12 KB
  6.  UEU-Undergraduate-727-DAFTAR_ISI.pdf - 9 KB
  7.  UEU-Undergraduate-727-DAFTAR_TABEL.pdf - 6 KB
  8.  UEU-Undergraduate-727-DAFTAR_GAMBAR.pdf - 5 KB
  9.  UEU-Undergraduate-727-BAB_I.pdf - 102 KB
  10.  UEU-Undergraduate-727-DAFTAR_PUSTAKA.pdf - 27 KB
  11.  UEU-Undergraduate-727-LAMPIRAN.pdf - 314 KB
  12.  UEU-Undergraduate-727-RIWAYAT.pdf - 49 KB

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  1. UEU-Undergraduate-727-BAB_II.pdf - 173 KB
  2. UEU-Undergraduate-727-BAB_III.pdf - 169 KB
  3. UEU-Undergraduate-727-BAB_IV.pdf - 164 KB
  4. UEU-Undergraduate-727-BAB_V.pdf - 126 KB

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Pemahaman , Perhatian , Tingkat , Tingkat Perhatian



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