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UEU » Undergraduate Theses » Advertising
Posted by [email protected] at 09/09/2013 14:33:37 • 2181 Views
EFEK IKLAN TVC NEW HONDA ABSOLUTE REVO TERHADAP MAHASISWA FIKOM ESA UNGGUL ANGKATAN 2007-2010Created by :
Rizki Hidayatullah ( 200451080 )
| Subject: | Efek Iklan TVC New Honda Absolute Revo Terhadap Mahasiswa Fikom Esa Unggul Angkatan 2007-2010 | | Alt. Subject : | Efek Iklan TVC New Honda Absolute Revo Terhadap Mahasiswa Fikom Esa Unggul Angkatan 2007-2010 | | Keyword: | Tingkat Perhatian
Pemahaman |
Description:
Penelitian ini bertujuan untuk mengetahui bagaimana tingkat perhatian dan
pemahaman iklan TVC New Honda Absolute Revo terhadap mahasiswa Fikom
Esa Unggul angkatan 2007-2010. Skripsi ini menggunakan pendekatan penelitian
kuantitatif dengan tujuan deskriptif dan survei sebagai alat pengumpulan data
melalui kuesioner yang disebar kepada sample dari populasi yang disesuaikan
dengan masalah pokok penelitian. Hasil penelitian menunjukan tingkat perhatian
yang dimiliki mahasiswa Fikom Esa Unggul cenderung tinggi, yaitu sebanyak
50.84 %, tingkat pemahaman yang dimiliki mahasiswa berada pada tingkatan
sedang, yaitu sebesar 52.5 %.
| Date Create | : | 09/09/2013 | | Type | : | Text | | Language | : | Indonesian | | Identifier | : | UEU-Undergraduate-200451080 | | Collection ID | : | 200451080 |
Coverage :
Sivitas Akademika Universitas Esa Unggul
Rights :
Copyright @2013 by UEU Library. This publication is protected by copyright and per obtained from the UEU Library prior to any prohibited reproduction, storage in a re transmission in any form or by any means, electronic, mechanical, photocopying, reco For information regarding permission(s), write to UEU Library
Publication URL :
https://digilib.esaunggul.ac.id/efek-iklan-tvc-new-honda-absolute-revo-terhadap-mahasiswa-fikom-esa-unggul-angkatan-20072010-727.html
[ Free Download - Free for All ]
 UEU-Undergraduate-727-COVER.pdf - 40 KB- UEU-Undergraduate-727-PERSETUJUAN.pdf - 9 KB
- UEU-Undergraduate-727-PENGESAHAN.pdf - 6 KB
- UEU-Undergraduate-727-ABSTRAK.pdf - 6 KB
- UEU-Undergraduate-727-KATA_PENGANTAR.pdf - 12 KB
- UEU-Undergraduate-727-DAFTAR_ISI.pdf - 9 KB
- UEU-Undergraduate-727-DAFTAR_TABEL.pdf - 6 KB
- UEU-Undergraduate-727-DAFTAR_GAMBAR.pdf - 5 KB
- UEU-Undergraduate-727-BAB_I.pdf - 102 KB
- UEU-Undergraduate-727-DAFTAR_PUSTAKA.pdf - 27 KB
- UEU-Undergraduate-727-LAMPIRAN.pdf - 314 KB
- UEU-Undergraduate-727-RIWAYAT.pdf - 49 KB
[ FullText Content - Please, register first ]
1. UEU-Undergraduate-727-BAB_II.pdf - 173 KB
2. UEU-Undergraduate-727-BAB_III.pdf - 169 KB
3. UEU-Undergraduate-727-BAB_IV.pdf - 164 KB
4. UEU-Undergraduate-727-BAB_V.pdf - 126 KB
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