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UEU » Undergraduate Theses » Manajemen
Posted by annisa0546@yahoo.com at 06/08/2020 14:46:29  •  24 Views


PENGARUH PERSEPSI RISIKO DAN PERSEPSI KEMUDAHAN TERHADAP NIAT BELI ULANG KONSUMEN MELALUI KEPERCAYAAN PADA INDUSTRI BELANJA ONLINE

Created by :
SIANTIANI ( 201511001 )



SubjectSTRATEGI PEMASARAN
Alt. Subject MARKETING STRATEGY
KeywordNIAT BELI
PERSEPSI KONSUMEN

Description:

Penelitian ini bertujuan untuk mengetahui Pengaruh Persepsi Risiko, Persepsi Kemudahan Terhadap Niat Beli Ulang Konsumen Melalui Kepercayaan Pada Industri Belanja Online. Pengumpulan data dalam penelitian ini menggunakan kuesioner yang berisi 30 butir pertanyaan yang di sebarkan 150 responden.pengambilan sampel ini menggunakan purposive sampling dengan metode analisis menggunakan uji analisis path. Hasil penelitian ini menunjukan bahwa adanya pengaruh signifikan antara persepsi risiko,persepsi kemudahan,kepercayaan terhadap niat beli ulang.

Contributor:
  1. Dr. Hasyim SE, MM. M.Ed
Date Create:06/08/2020
Type:Text
Format:PDF
Language:Indonesian
Identifier:UEU-Undergraduate-201511001
Collection ID:201511001


Source :
Undergraduate Theses of Economic Departement

Relation Collection:
Fakultas Ekonomi dan Bisnis

Coverage :
Civitas Akademika Universitas Esa Unggul

Rights :
@Perpustakaan Universitas Esa Unggul 2020


Publication URL :
https://digilib.esaunggul.ac.id/pengaruh-persepsi-risiko-dan-persepsi-kemudahan-terhadap-niat-beli-ulang-konsumen-melalui-kepercayaan-pada-industri-belanja-online-15596.html




[ Free Download - Free for All ]

  1.  UEU-Undergraduate-15596-COVER.Image.Marked.pdf - 123 KB
  2.  UEU-Undergraduate-15596-LEMBAR KEASLIAN.Image.Marked.pdf - 168 KB
  3.  UEU-Undergraduate-15596-LEMBAR PENGESAHAN.Image.Marked.pdf - 178 KB
  4.  UEU-Undergraduate-15596-LEMBAR PERSETUJUAN.Image.Marked.pdf - 131 KB
  5.  UEU-Undergraduate-15596-LEMBAR PUBLIKASI.Image.Marked.pdf - 408 KB
  6.  UEU-Undergraduate-15596-ABSTRAK.Image.Marked.pdf - 117 KB
  7.  UEU-Undergraduate-15596-KATA PENGANTAR.Image.Marked.pdf - 625 KB
  8.  UEU-Undergraduate-15596-DAFTRA ISI.Image.Marked.pdf - 155 KB
  9.  UEU-Undergraduate-15596-BAB I.Image.Marked.pdf - 304 KB
  10.  UEU-Undergraduate-15596-DAFTAR PUSTAKA.Image.Marked.pdf - 185 KB
  11.  UEU-Undergraduate-15596-LAMPIRAN.Image.Marked.pdf - 593 KB

[ FullText Content - Please, register first ]

  1. UEU-Undergraduate-15596-BABII.Image.Marked.pdf - 259 KB
  2. UEU-Undergraduate-15596-BABIII.Image.Marked.pdf - 312 KB
  3. UEU-Undergraduate-15596-BABIV.Image.Marked.pdf - 297 KB
  4. UEU-Undergraduate-15596-BABV.Image.Marked.pdf - 132 KB
  5. UEU-Undergraduate-15596-BABVI.Image.Marked.pdf - 124 KB

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BELI , KONSUMEN , NIAT , NIAT BELI , PERSEPSI , PERSEPSI KONSUMEN



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