ANALISIS SEGMENTASI KONSUMEN SABUN CAIR LUX        
DI WILAYAH TANGERANG

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UEU » Undergraduate Theses » Manajemen
Posted by [email protected] at 02/09/2013 16:29:17 • 32 Views

ANALISIS SEGMENTASI KONSUMEN SABUN CAIR LUX DI WILAYAH TANGERANG

CONSUMER SEGMENTATION ANALYSIS OF LIQUID SOAP LUX IN THE TANGERANG

Created by :
SELVI YOANTHAN ( 2008 � 11 � 016 )

Subject:	ANALISIS SEGMENTASI KONSUMEN SABUN CAIR LUX
Alt. Subject :	CONSUMER SEGMENTATION ANALYSIS OF LIQUID SOAP LUX
Keyword:	ANALISIS ANALISIS SEGMENTASI SEGMENTASI KONSUMEN SABUN

Description:

Studi ini dibuat untuk mengetahui segmentasi konsumen Sabun Cair Lux. Dari hasil segmentasi tersebut maka didapat target market dari Sabun Cair Lux . Pada penelitian ini pupolasinya adalah pengguna sabun cair Lux yang ditemui di Wilayah Tangerang, dalam hal ini jumlah popuasi tidak diketahui. Karena tidak diketahui maka menggunakan Qouta Sampling serta menggunakan sampling purposive dengan kriteria tertentu. Metoda yang digunakan pada penelitian ini adalah K-Mean Cluster ;

Alt. Description

This study was made to determine consumer segmentation Lux Soap Liquid. From the results of the segmentation of the importance of the target market Lux Soap Liquid. In this study pupolasinya is Lux liquid soap users encountered in Tangerang area, in this case the number popuasi unknown. because no note the use Qouta Sampling and sampling using purposive with certain criteria. The methods used in this study is K-Mean Cluster;

Date Create	:	02/09/2013
Type	:	Text
Language	:	Indonesian
Identifier	:	UEU-Undergraduate-2008 � 11 � 016
Collection ID	:	2008 � 11 � 016

Coverage :
Sivitas Akademika Universitas Esa Unggul

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Copyright @2013 by UEU Library. This publication is protected by copyright and per obtained from the UEU Library prior to any prohibited reproduction, storage in a re transmission in any form or by any means, electronic, mechanical, photocopying, reco For information regarding permission(s), write to UEU Library

Publication URL :
https://digilib.esaunggul.ac.id/analisis-segmentasi-konsumen-sabun-cair-lux--------di-wilayah-tangerang-464.html

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