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UEU » Undergraduate Theses » Public Relation
Posted by [email protected] at 09/09/2013 09:25:49 • 2187 Views
STRATEGI PT. MITSUI LEASING CAPITAL INDONESIA DALAM
MENGEMBANGKAN BRAND IMAGE SUATU PRODUK JASACreated by :
Erva Sariah ( 200452205 )
| Subject: | Strategi Mengembangkan Brand Image Produk Jasa | | Alt. Subject : | Strategi Mengembangkan Brand Image Produk Jasa | | Keyword: | Strategi
Mengembangkan
Brand Image
Produk
Jasa
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Description:
Penelitian ini bertujuan untuk mengetahui strategi apa saja yang dijalankan oleh
PT. Mitsui Leasing Capital Indonesia dalam mengembangkan suatu produk jasa.
Hasil penelitian memberikan gambaran bahwa stategi komunikasi berupa
pendekatan personal dan negosiasi dapat menghasilkan dan meraih citra positif
dimata khalayak. Dengan demikian dapat disimpulkan strategi yang dijalankan
PT. Mitsui Leasing Capital Indonesia dianggap cukup efektif dalam
mengembangkan brand image suatu produk jasa yaitu leasing yang ada di PT.
Mitsui Leasing Capital Indonesia.
| Date Create | : | 09/09/2013 | | Type | : | Text | | Format | : | pdf | | Language | : | Indonesian | | Identifier | : | UEU-Undergraduate-2004-52-205 | | Collection ID | : | 2004-52-205 |
Source :
Perpustakaan Esa Unggul
Relation Collection:
Universitas Esa Unggul
Coverage :
Sivitas Akademika Universitas Esa Unggul
Rights :
Copyright @2013 by UEU Library
Publication URL :
https://digilib.esaunggul.ac.id/strategi-pt-mitsui-leasing-capital-indonesia-dalammengembangkan-brand-image-suatu-produk-jasa-690.html
[ Free Download - Free for All ]
 UEU-Undergraduate-690-COVER.pdf - 102 KB- UEU-Undergraduate-690-LEMBAR_PENGESAHAN.pdf - 11 KB
- UEU-Undergraduate-690-ABSTRAK.pdf - 44 KB
- UEU-Undergraduate-690-KATA_PENGANTAR.pdf - 26 KB
- UEU-Undergraduate-690-DAFTAR_ISI.pdf - 291 KB
- UEU-Undergraduate-690-BAB_I.pdf - 58 KB
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1. UEU-Undergraduate-690-BAB_II.pdf - 130 KB
2. UEU-Undergraduate-690-BAB_III.pdf - 77 KB
3. UEU-Undergraduate-690-BAB_IV.pdf - 136 KB
4. UEU-Undergraduate-690-BAB_V.pdf - 56 KB
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