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UEU » Undergraduate Theses » Public Relation
Posted by [email protected] at 16/05/2024 13:56:42 • 120 Views
STRATEGI KOMUNIKASI PT BANK CENTRAL ASIA DALAM MENINGKATKAN CITRA PERUSAHAANCreated by :
FEBY ANDRIANSYAH ( 20190502086 )
| Subject: | Strategi Komunikasi
Citra Perusahaan | | Alt. Subject : | Communication Strategy
Company Image | | Keyword: | strategi komunikasi
citra perusahaan
PT Bank Central Asia |
Description:
Penelitian ini bertujuan untuk menguji pengaruh strategi komunikasi PT Bank Central Asia dalam meningkatkan citra perusahaan. Sampel dalam penelitian ini adalah 3 responden yang merupakan Kepala Pendukung Bisnis Cabang (KPBC), Humas, dan nasabah dari PT Bank Central Asia. Teknik sampling yang digunakan terdiri dari wawancara, observasi, dan dokumentasi. Hasil penelitian ini menunjukkan bahwa strategi komunikasi memiliki pengaruh yang positif dalam meningkatkan citra perusahaan. Oleh karena itu, PT Bank Central Asia harus memperhatikan strategi komunikasi
| Contributor | : |
- MUH. RUSLAN RAMLI, S.Sos., M.Si., Ph.D
| | Date Create | : | 16/05/2024 | | Type | : | Text | | Format | : | PDF | | Language | : | Indonesian | | Identifier | : | UEU-Undergraduate-20190502086 | | Collection ID | : | 20190502086 |
Source :
Undergraduate Theses of Public Relation
Relation Collection:
Fakultas Ilmu Komunikasi
Coverage :
Civitas Akademika Unversitas Esa Unggul
Rights :
@2024 Perpustakaan Universitas Esa Unggul
Publication URL :
https://digilib.esaunggul.ac.id/strategi-komunikasi-pt-bank-central-asia-dalam-meningkatkan-citra-perusahaan-33861.html
[ Free Download - Free for All ]
 UEU-Undergraduate-33861-COVER.pdf - 217 KB- UEU-Undergraduate-33861-HALAMAN PERSETUJUAN.pdf - 472 KB
- UEU-Undergraduate-33861-HALAMAN PENGESAHAN.pdf - 590 KB
- UEU-Undergraduate-33861-HALAMAN PERNYATAAN PERSETUJUAN PUBLIKASI.pdf - 592 KB
- UEU-Undergraduate-33861-HALAMAN PERNYATAAN KEASLIAN.pdf - 555 KB
- UEU-Undergraduate-33861-KATA PENGANTAR.pdf - 218 KB
- UEU-Undergraduate-33861-ABSTRAK.pdf - 313 KB
- UEU-Undergraduate-33861-DAFTAR ISI.pdf - 507 KB
- UEU-Undergraduate-33861-DAFTAR PUSTAKA.pdf - 335 KB
- UEU-Undergraduate-33861-LAMPIRAN.pdf - 285 KB
- UEU-Undergraduate-33861-BAB1.pdf - 498 KB
[ FullText Content - Please, register first ]
1. UEU-Undergraduate-33861-BAB2.pdf - 677 KB
2. UEU-Undergraduate-33861-BAB3.pdf - 525 KB
3. UEU-Undergraduate-33861-BAB4.pdf - 347 KB
4. UEU-Undergraduate-33861-BAB5.pdf - 220 KB
5. UEU-Undergraduate-33861-BAB6.pdf - 216 KB
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